Successful partnerships

• Have you a clear idea about what you want the outcomes of the partnership to be?
• Is your management committed to the idea, and to the timescales involved in the process?
• Does your company have the necessary financial, managerial and production resources?
• Can you describe the characteristics of your perfect partner?

There are several online guides which can help you decide the right strategy:

• Guide to Business Partnerships – although this was published 3 years ago, it is a useful step-by-step guide to finding a partner
• Entering Overseas Markets – includes an interactive tool to help you choose the right sales channel
• Simple Guide to Cross Border Business – Intertrade Ireland